…The grind that consumes all founders completely. The grind that means managing a big company. The grind that means parting ways with your co-founder. The grind that means dealing with constant naysaying, haters and giants who exist to copy your ideas, poach your people and generally make you miserable.
Those of you who have started a company know what I am talking about — the constant, daily upheaval of emotions. There are days when you don’t want to get out of bed, when you whimper without tears and then shake it all off because deep down you know you would rather be doing this than something else. Founders live to capture lightning in the bottle: sometimes it works, sometimes it doesn’t, but we still keep trying. And that is the part the non-builders don’t get.
Building things that are different, inventing the future and creating a real business is a long and often very lonely slog. But you don’t hear about that. Instead what you get is a lot of babble about startups from so-called mentors, advisors and startup gurus.