August 28, 2013 AT 10:30 am

Addicted to Facebook?

Pavlov Poke
Hopelessly addicted to email, social networking, or other online distractions?
Robert R. Morris and Dan McDuff created Pavlov Poke to wean themselves off Facebook and finish their dissertations.

Motivation
While this project is intended to be a joke, we believe a serious discussion is needed about how communication technologies are designed.

Technologies like Facebook are addictive by design. According to comScore, Facebook users spend an average of 400 minutes per month on the site. A recent study from the University of Chicago suggests that Facebook and Twitter are more addictive than cigarettes and alcohol. Further, there is increasing evidence to suggest that, over time, Facebook use reduces subjective well-being. Would you still use Facebook if you knew it made you unhappy? Probably, if you’re addicted to it.

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