January 21, 2013 AT 7:02 am

The Mighty Atom

Reddy-1

Reddy-2-2

The Mighty Atom.

There were several printing of this educational comic book from 1959 to the 70′s. It’s a pretty decent history of electricity, complete with a song. I found this on the web:

The Mighty Atom Starring Reddy Kilowatt: The Story of Electricity from Amber to Atoms, is a promotional comic produced by the Reddy Kiliowatt Co. for distribution by the nation’s electric power companies. As Reddy sings in his song that is well-remembered by every child of the 1950′s and 60′s: “I’m a real, live wire and I never tire. Yes, sir–I’m a red-hot shot. I can cook your meals, turn the factory wheels, ’cause I’m Reddy Kilowatt. When you toast your toast, or your roast your roast, it is I who makes ‘em hot…I’m in your TV set with every show you get ’cause I’m Reddy Kilowatt! I’m the little man who’s always there; I’m a powerful high voltage guy. I”m so full of spark I can light up the dark, and you should see me when I wink my ‘lectric eye. I wash and dry your clothes, play your radios, I can heat your coffee pot. I’m always there with lots of power to spare, ’cause I’m Reddy Kilowatt!”


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1 Comment

  1. It seems that the late 1950s and early 1960s were a big time for advertising the role of electric power in improving Americans’ lives.
    The 1964 World’s Fair had several pavilions on the same theme, including GE’s Progressland (http://www.nywf64.com/genele01.shtml) and the electric utilities’ Tower of Light (http://www.nywf64.com/twrlit01.shtml)

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