In the Shifting World of Product Design, the User Now Has a Voice @ NYTimes.com.
How do you design a toaster? By that, I don’t mean what skills and materials will be needed, but rather what the design process consists of. Would you be surprised if I suggested that it might begin with a manufacturer describing what type of toaster is required to a designer who envisages exactly what it will look like and how it will be made, then sends detailed specifications to a factory? Of course not. Countless products have been designed in that way since the Industrial Revolution.
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